I want you to know—I’m here to guide you every step of the way! I’ll walk beside you through the entire lifestyle blogging journey, from the very first post to full success.
But before diving in, you might be thinking about whether to start a niche blog or a lifestyle blog, and wondering exactly what you should write about.
Coming up with engaging ideas for different lifestyles doesn’t have to feel overwhelming.
The thought of starting a blog is thrilling, and you’re eager to begin.
Want to hear a little secret?
Twins Mommy actually began as a lifestyle blog. I transitioned from running a business-focused freelance writing blog to Twins Mommy, where I wanted to write about life as a work-at-home mom.
And over time, this blog has transformed!
When I shifted my focus, I was able to grow my lifestyle blog’s traffic rapidly.
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To help you succeed right from the start, we’ll go over exactly what lifestyle blogs are, highlight some of the best lifestyle blogs out there, and help you decide if this style of blogging is the right fit for you. I’ll also share how lifestyle blogs earn an income and how to pick the best post ideas for your blog.
Finally, I’ll showcase some inspiring lifestyle blogs to spark your creativity!
Ready to discover some amazing lifestyle blogs?
What Is a Lifestyle Blog?
So, what exactly is a lifestyle blog? In my view, it’s a blog built around your own life and personal passions. The content is essentially a curated collection of your day-to-day experiences and interests.
The beauty of lifestyle blogging is that you’re opening a window into how you live. These blogs tend to be fueled by passion and community rather than strictly by business goals.
Lifestyle blogs usually cover more than one topic—or niche.
And the subjects don’t always have to overlap perfectly. A lifestyle blogger might write about travel and food, or parenting and fashion. The common thread is that the blog reflects real-life interests.
Some lifestyle bloggers choose to focus deeply on one area—like parenting—while others might write about several, such as their fitness journey, beauty advice, and college experiences.
I also find that many lifestyle blogs place a strong emphasis on visuals. Photos often take center stage, showcasing life moments and creative projects (though not always).
And no—you don’t have to be a professional photographer to start one.
As I mentioned earlier, Twins Mommy grew out of my desire to share my experiences as a work-at-home mom.
I wrote posts about the challenges I faced, what I fed my twins, and how I organized my workload.
The topics were diverse, which is exactly what I wanted when I launched the blog.
But like many blogs, Twins Mommy eventually shifted into a more targeted niche, focusing on a specific audience rather than a wide mix of topics.
I know firsthand how thrilling it feels to launch a blog. Your mind is buzzing with countless ideas, and you’re eager to write about every single one.
With a lifestyle blog, you absolutely can!
Let your passion take the wheel, and blogging will not only be enjoyable but can also become a source of income.
When kicking off your lifestyle blog, I recommend choosing 3–5 core topics to focus on.
Alternatively, you could select one primary theme—such as beauty—and branch out into related subtopics like fashion and makeup.
Alright, you understand what a lifestyle blog is—but what exactly is a niche blog?
A niche blog focuses on a single, specific subject.
But here’s something you might not know—you can actually blend a lifestyle blog with a niche blog! Choose one central topic—like health—and then expand into related areas from there.
Many top bloggers believe niche blogs are the best for generating income, but that’s not always the case!
While my main niche blog does earn me the highest revenue, my lifestyle blogs still bring in great earnings too.
Lifestyle Blog Names
One of the fun things about lifestyle blogs is that they can be personal blogs, women-focused blogs, or just about life in general.
With so many styles of lifestyle blogs out there, your blog’s name can be almost anything you dream up!
Think creative combinations of words, inspiring phrases, or mood-setting terms.
You could even use your own name, a nickname, or a family name.
Your lifestyle blog’s name might be playful, charming, or even more refined—it’s completely up to you!
Examples of lifestyle blog names:
- CarefreeBoldandBright
- APopofCitrusJoy
- BellaBeautyMuse
- CoconutDreamsandLove
- The two primary ways most lifestyle blogs earn income are through sponsored content—partnering with brands—and affiliate marketing.
- Sponsored Content
Sponsored content comes from collaborations with brands. Essentially, you highlight a brand’s product in your post and share it with your audience. In return, the brand compensates you for the exposure. - For example, Stacey created a sponsored article on her blog featuring Kandoo.
- You get paid for creating the content, while the brand gains visibility and access to a fresh audience.
- One key requirement for working with brands is having a sizeable or highly engaged audience.
- Cate Rosales from Sweat & Simple Life explains:
- “You don’t need a massive audience—just one that’s engaged and aligns with the product or service you’re endorsing.”
- How to Find Brands to Work With
If you’re just starting out, a simple way to begin is by joining sponsored post networks such as Activate or Social Fabric. - When you sign up, these platforms connect you with brands that match your blog’s main topics.
- Another approach is to reach out directly to companies and pitch your blog. For this, you’ll need a media kit showing your blog’s statistics—like monthly views, social media following, and engagement levels.
- This makes it easier for brands to see the value in partnering with you.
- As your blog grows, you might find that companies start contacting you with collaboration offers.
- A few months after launching Twins Mommy, I was contacted by a family app company to create a sponsored post for their newest product.
- We’re living in the digital era, and more people are recognizing the value of enhancing their lives by embracing a healthy, modern lifestyle. The rising interest in lifestyle-related topics has fueled massive growth in blogs covering areas such as food, beauty, fashion, travel, and other personal niches. WordPress theme developers have kept pace with this trend. If you’re ready to launch your own lifestyle blog, presenting your content in a visually appealing and engaging way is crucial. The competition is fierce, so you’ll need to bring your very best. Fortunately, there are thousands of SEO-optimized, beautifully designed, and user-friendly themes—built with the latest WordPress standards—available online.
- However, the wide range of options can make finding the perfect one a challenge.
- That’s where our curated list of the Best Lifestyle WordPress Themes comes in. Whether you’re a food blogger, a style influencer, or somewhere in between, you’ll find a theme here that fits your vision and allows you to express your ideas in a stunning way. We’ve even included a few feminine WordPress themes ideal for starting a gorgeous blog that resonates with a female audience.
- Makenzie
Makenzie – Fashion & Lifestyle Blog Theme
The name “Makenzie” alone conveys elegance, and this fresh WordPress theme from WPlook Themes delivers just that. Designed specifically for lifestyle bloggers, this sleek, lightweight, and powerful theme offers everything you need to keep readers hooked until the very last word. It’s perfect for anyone seeking a distinctive and stylish look for a magazine, handmade shop, fashion blog, lifestyle site, interior design portfolio, food blog, or craft journal. Makenzie also boasts SEO-friendly coding, ensuring strong search engine visibility and steady traffic growth. - The blog layout features an eye-catching design that will wow your visitors. You can also transform your site into an online store thanks to WooCommerce integration. Additional standout features include 5 custom widgets, 4 widget areas, MailChimp compatibility, WP Instagram Widget, and Contact Form 7 support.
- Morning Time
Morning Time – WordPress Theme for Personal Blogs
Morning Time stands out as one of the top themes for personal blogging. Fully compatible with the latest WordPress version and Gutenberg editor, it’s regularly updated to add fresh, impressive features. WooCommerce readiness means you can easily monetize your blog by adding an online shop. Every purchase comes with perks like 24/7 premium support and ultra-fast loading times. - This clean, contemporary theme works beautifully for personal blogs, family blogs, fashion journals, writers, or anyone eager to share their thoughts with the world in a distinctive style. Morning Time offers everything you’d expect in a top-tier blogging theme—complete with a visually captivating design that draws readers in.